The HIRO Mobility cartoon was the second of three cartoons I completed for the HIRO beverage line. However, this was the first cartoon that I did a full storyboard and animatic to pitch the idea to my superiors. The initial animatic was shorter and stopped after the old lady is seen flying into the city.
My idea for all of the cartoons was to have a little HIRO guy that would always have some extreme way of solving a problem. The grandma crossing the street was the catalyst for the entire project. The three cartoons took three months to complete.